Don’t leave your branding at the door! Having an event is a great way to market and promote your business. By spreading the word about your event you can attract new customers. You can design a flyer that shows the value of why people should attend your event and have...
Build your brand essence – the true sense of who you are Your brand is the ‘tangible and intangible’ aspects of your business. However, to build a brand you first have to decide what your brand is going to be. What are those tangible and intangible aspects or...
Why did I choose B-Zinga as a business name? I heard the word a long time ago from TV show Big Bang Theory. While Sheldon (the character who says it) says it when he tells a joke, he is saying, “Got ya”. And that is how I see it – GOT YA! This is how I see marketing....
